It may be possible that you have taken a lot of effort into building a great website to make your business successful. There may be a huge investment made by you to build a package of social media accounts, for starting a blog, or for making a copy. But, in spite of all the hard work, your website may not be successful and there might be something missing in your UX Design process.

The landing page can be the most important part of making your website look excellent to the visitors as soon as they hit the website. If you are not very familiar with the term ‘landing page’, here you can find the science behind making a landing page.

What is a landing page?

Though the landing page is a relatively new concept, it is gaining huge popularity over the last few years. It is an online page that is distinct from the main website and it prompts the visitors to take immediate action. The landing page is not a homepage and it presents the overview of the service and the products that promote discoverability and focuses on taking the desired action.

The landing page is the first point of contact with a brand and it gives a unique chance of bringing people and winning the minds of the people. There two important elements of a landing page are that it is a standalone and distinct and single focused objective.

Standalone and distinct

It implies that the page is unique and not linked to the rest of a website, and no standard header menu or global navigation or anything else can tie the page with the rest of the site.

Single focus objective

The landing page focuses on certain activities that a business like the visitors to take when visiting the website of that business.

Why Landing Page designing can be scientific?

It can be really scientific to design a landing page as it will require combining various principles that come from Psychology, Visual design, Marketing User Experience. A balanced, careful application of these key principles can aid you in designing a very successful and valuable design of the landing page. Here you can find a way to build an excellent landing page based on perception and persuasion.


What is perception?

As per behavioral scientists, perception is the ability to understand our surroundings through the use of senses. Visual perception is the ability to understand the world through the light entering our eyes. Visual perception can be more effective with the help of a few ways to build a great landing page.

A few key actions that can help to increase the perception and these are as follows:

Strategically placement of the content

Studies show that we scan web pages loaded with heavy content in the F-shaped pattern and the web pages with less content in Z-pattern. Z-pattern is better suited for shorter and for a more focused landing page. When you place the key elements and significant information along the F or the Z areas, the chances of content discoverability and boosting conversion will be easier.

Create white space

White space is low in information areas made in the design to give the readers a breathing space. When there is enough space between paragraphs, typography, image, buttons, etc, it becomes easy to scan and visual hierarchy and readability improves. White space is not a passive background, it is an active element and it helps the customers to have better visibility and to improve focus.

Visual hierarchy establishment

A good visual hierarchy refers to the visual arrangements according to the weight of the graphic elements. It helps the people to navigate and comprehend the content effortlessly. Use of color, or imagery, font size or weight or video can improve the visual hierarchy.

Information fogrouping

Common region, similarity, and proximity remains the most essential principles for providing the grouping information effectively. While the proximity principle states that the related items should stay close with one another, common region principles underline the need for the placement of visual elements in the same region. Further, the similarity principle indicates that the look-alike objects are always perceived as a related object, and it can help with organizing as well as associating with the specific meaning of the functions.

Make the CTA visible

Call-To-Action Buttons in the landing page remains the number one element that should be made easy and visible to the visitors. The use of bold and clean font with high contrasting colors and the use of white space can make the CTA buttons look very attractive. With a bold, clean and attractive CTA button, you can expect that the customers will take the decision to order faster.

Use visual prompts to boost readability

Video, color, title, imagery, iconography, paragraphs, bullet points, etc are examples of visual elements that can boost readability. When you improve the readability, the performance of the landing page can improve. You should try to use the elements for improving readability optimally to get the best effect.

Always try to be specific

Clarity of communication is the most fundamental and effective way to implement an excellent User experience design. You need to know the audience and use that language that the audience understands comfortably. Brevity in making a clear communication is the key that can put more value on your products.

Write short sentences and paragraphs

For better readability, the character limit per sentence should be 70 with space as per research. Moreover, the paragraph should not have more than 5 to 6 sentences without exceeding 200 characters. Keeping the sentences and paragraphs short can improve the readability and improve the performance of the pages.


What is persuasion?

A persuasive design focuses on influencing human behavior and for making persuasive design knowledge of the audience and their pain points, goals, and motivation is important. With a persuasive design, you can present a visitor sufficient incentive to encourage them to take an immediate decision. Following actions can help you to incorporate persuasive techniques that can be relevant to your value proposition.

Key actions that can help to increase the perception and these are as follows:

Make descriptive and creative headlines

When you craft a beautiful headline, it can help to create an excellent first impression and spark the interest of the visitors. A short headline with a word limit of 15 words, with a strong message, can help to grab the attention of the people. A successful legible heading can describe the purpose of content and can let people know what to expect from it.

Reduce choice and eliminate distractions

As per Hicks’s law,the time taken tomake decisions is directly proportional to the choices available. When you increase the number of choices, the decision time will increase. Elimination options can help people to make a decision faster with greater confidence.

Engage people with emotional connections

Emotions can be a very positive influencer to appeal to the subconscious level of the people and if you know about your audience, you can use it intelligently to influence the audience. Elimination of negative influence like stress, fear, annoyance or frustration can be the basis of making successful UX Design guidelines. Try to generate positive emotions of trust, belongingness, joy, and enthusiasm with the application of convenient, aesthetic and transparent design.

Always emphasize communicating values

When you know the pain points, and goals of your audience, you will be able to determine correctly what is valuable to your audienceWhen you present a short, easy to digest, and a clear list of benefits to your audience, it can help to address the content.

Create a sense of urgency

Urgency can work only when your service or product offers something that aligns with the need of the people. When you set deadlines, like a limitation of items, etc you can create a huge interest in the audience.

Give more offers to your product or service

You can also create more attraction to your products or services by offering bonuses or surprises. People will have a good mood and can like your product more than your competitors.

Social proof

Social proofs can psychologically influence people’s decisions or actions in favor of your brand. When people see a large number of people using your brand and praising your brand, it can have a direct influence on the choice of people.

Trust building

Use of trustworthy figures or authority figures can be a great way to boost the confidence of customers in your brand. Use endorsements, expert reviews, security logos, and awards, etc to establish the credibility of your products and provide assurance to the customers.


Designing a perfect landing page can be the basis of making a good design. Understanding the pain points of the visitors empathetically can help to connect with the visitors at the psychological level. The landing page can be the single most factor to unlock the full potential of your pages.

Smartphones have become a way of life for people and the popularity of smartphones is growing at an exponential pace. It has become a very effective source to get all information quickly and easily at any point of time from anywhere. You can place orders, do banking, get healthcare tracking, and even control your home’s security and home appliances with the unique UI design approach of smartphones.

Now, designing an enjoyable and usable mobile experience is not related to aesthetics only, you need to make sure that it is both intuitive and useful. How fast the users can complete basic tasks and the ability of the users to remember the use of the system is an important part of the design. UI design at present centers around providing excellent user experience by allowing the users to correct the errors in operation easily and providing great user satisfaction.

You can find here, a few important and tested& UX Design principles that can be the key to creating a great experience for the users for using mobiles.

Clutter-free design

User attention can be very precious for designing a successful mobile design. Cluttering the interface can overload the users with too much information. When you add more buttons, more images and more lines of texts, your screen gets complicated and it becomes difficult to understand.

It can be excellent to design with one primary action on each screen without the use of too many actions. Every screen that you design for the new app should support a single action having real value to the users. It makes easier to learn and use and it can be easier to add to anytime you feel necessary and a hundred screens can be preferable to a single cluttered screen.

It can be excellent to design with one primary action on each screen without the use of too many actions. Every screen that you design for the new app should support a single action having real value to the users. It makes easier to learn and use and it can be easier to add to anytime you feel necessary and a hundred screens can be preferable to a single cluttered screen.

Prioritization of content

While making a mobile UI/UX design, a designer should remember that human attention lasts for a short time. Therefore, it is extremely important to grab the attention of the users in the first few seconds of starting an interaction with the products of a business. You need to use the interface elements minimum and simple design is the key to increase user engagement.

The only display of essential content and functionalities that can fulfill the need of the users is the need for a good UX Design. You can make available the secondary content to the users through a menu list. The menu list should have simple terminology and progressive disclosure and should not confuse the users.

Intuitive navigation

User-Friendly navigation can be the key to the success of a UX mobile design. When a user can navigate through an app with a clear pathway and can complete the primary tasks without needing any explanation, it can be very satisfying. Good navigation should give a feeling of getting an invisible hand for guiding the users throughout the journey.

Mobile navigation for the app should be consistent and you should not move the control of the navigation to a new location or you should not hide it on different pages. The navigation should always communicate the current location and providing this feature will help the users not to make mistakes. Simplifying the process of navigation by making all information readily accessible can be a great way to make a useful user experience.

The target size of the touch screen

Interface elements should be big enough to allow people to complete all actions easily while using a mobile device. It should be big enough to accommodate the small screen and small touch targets may be frustrating for the users as it requires very high accuracy. The guidelines for Human Interface suggest that the minimum target size should be 44 pixels tall and 44 pixels wide.

Undesired actions may lead to frustration for the users when the actions buttons are close. Contradicting action buttons like the save and delete buttons when spaced out can help to avoid errors. Also, the inclusion of an undo button can help to have a creative mobile UI Design that can produce a great user experience.

Provision of excellent user control

The chance of success of a mobile design increases when users fee that they have full control of the mobile device. As a designer, you should allow the users to make a decision easily while making a journey through the features. Ability to change the settings, controlling the notifications can provide the user with a customized way of controlling the system.

The user should also be able to know what is happening. This integration of the status and feedbacks into the interface can be excellent without interfering with the workflow of the users. Users can get a sense of transparency and freedom if a demo is there to understand a sign-up requirement for an app before making a decision.

Use of legible text content

Successful mobile typography is all about readability, and if the users are unable to read content, brilliant efforts for making the content may go in vain. It is important to communicate the designs in a simple and clear layout to deliver the messages effortlessly. A balance between space conservation and optimum legibility should be the strategy for successful mobile typography.

A size that is smaller than 16 pixels may become challenging to read on any screen. On the other hand, large font size may result in awkward hyphenation and breaks and can take a longer time to read. Content should legibly provide all necessary information on a small screen to provide a great user experience.

Interface elements should be visible

People use mobile phones everywhere whether it is on a train or bus or planes or indoors. If you can provide enough contrast between the background and the content in the design, it can be legible even if it is outside in daylight. You should use the recommended contrast ratio for getting the best effect, and the best thing can be to check with the users about the quality of the contrast.

Make the hand position control proper

Hand position control is another important factor in the success of making a mobile design. Research findings reveal that people use thumb very often while using a mobile. This finding may be important to remember while making a good user-friendly mobile design.

Action like delete button and other common features should be easily accessible to the users to avoid chances of errors. It can make the navigation of the users easier and can help to reach the target zone quickly. Designers should consider the need for different types of users while making the design for the mobile

Use minimum data input

There is not a direct solution to the inconvenience of typing in a small device like a mobile. Auto correct may be a great option though it does not always produce the correct result. Providing the users with ‘remember me’ option, or removing unnecessary fields, etc and providing recent search history, autocomplete and location detection can be great for UX Design of mobile.

Enable a seamless experience

For getting a perfect online journey the ultimate goal for the best mobile UI design is creating a seamless experience across all the devices. Though the users may not realize it, it can help to create a natural flow and users feel happy using it. Responsive, functional and flexible mobile designs are something that the users look for in recent times.

Test the design

Continuous testing and optimization are the keys to produce any successful product including mobile. The test of usability is very essential for the success of mobile design, and you should test layouts, different features, and the variations of the design. You can uncover newer ways for improvement with each round of testing of your design.


It is important to keep up with the fast pace of the advancement of technology for adapting to the latest smartphone design. The usability principle should be the guiding factor for getting a very good user experience in mobile design. Users may not like the lagging systems and it is of utmost importance that the designs should deliver an extraordinary experience.

As the year is coming to an end, it is time to check what new exciting UI design trends are going to be relevant in the market. The new UI trends that will be successful are not only about aesthetics but also about the high level of usability for the users. With a wise combination of the emerging trends, made by a unique UI design approach there will be a lot happier users.

Factors that influence the latest UI trends

The technological ecosystems that are prevailing at present will always influence the upcoming trends of the UI designs. UI designers no longer consider the Design-first approach as the primary attribute for a design. The new design requirements call for improving people’s lives and meeting business goals.

In the coming year, these requirements will be met by the new design trends than ever before. Simple page designs, high speed, mobile-first approach, and artificial intelligence are considerations for the latest trends. The top trends for a UI Design process will be unique illustration and animation, full-screen smartphones, storytelling, AR, VR, responsive colors, and AI.

UI trends focused more on looks than the UX with the use of bold and oversized typography, broken grids with asymmetrical layouts and skeuomorphic designs. Here you can find about the latest UI trends that are going to rock the market in the coming year.

Full-screen smartphone

Full-screen smartphone

Most modern phones do not have round edges and come with no borders. With this change in the design, there is a change in the interface and designers have a lot of challenges for using sharp-edged elements for app design and mobile UI. Modern iPhones do not have any home button and the Android phones are also coming with less on-screen buttons to save space to display content.

Now, to have a clearer screen, navigation with the help of gestures can pose a challenge to the designers. The users can learn the new navigation styles with the help of visual hints and it has become a challenge for the designers to make the users understand the navigation process. The other thing that the designers need to consider for the new design trend is about implementing dark mode for the apps that are running on the latest operating systems in full-screen smartphones.

Unique illustration and beautiful animations

Freeform, unaligned, asymmetric designs, can help platforms to distinctly stand out from the generic and also can create an inviting and friendly environment. Additionally, the use of complex motions can make these illustrations come to life and these dynamic designs can capture the attention of users easily. It can easily help to explain about a brand or the offerings of a company.

It will be easier to load the animated 3D by UI design maker with the 5G capability in the recent era. The other animated features like illustrations, logos, and texts will also be very popular in the upcoming design trends. It will have extensive use in web pages and it will be easier for the users to understand the parts that they can interact with.



Being able to weave a good story about a digital experience will always remain the top favorite trend. Typography can be one such important thing to build a great visual hierarchy. Storytelling can be very important from the UI perspective and can make a great UX. Copywriting has also become a very important UI design element that can bring a great user experience.

Styles can be good to capture the attention of the users; the narratives can help to engage with a brand. With the use of narratives in a proper way, the users start feeling that they are part of the whole story. It can keep the users from simply scanning the contents but also engages the users to make decisions.

Augmented Reality

Augmented Reality

The new design trends will not be UI fixed to the screen, and it will have a real-world environment. Google, as well as Apple, started introducing interactions that feel like happening in a real-world scenario. Augmented Reality UI can bring different approaches to real-world object interaction, and can use the surrounding physical worlds that are real-world related.

It can come fixed to the screen and users need to position the camera in a typical way. Therefore, you need to redefine the UI design guidelines and expand your knowledge to implement the great AR possibilities. You need to start learning the new tools and need to acquire the skills to make use of AR and 3D elements correctly.

Virtual reality

Virtual reality

We have seen great progress in virtual reality in the present year and it has a lasting effect on the users. Apart from the popular VR headsets that bring quite an excitement for the gaming audience, it has got many opportunities for other industries too. It can be excellent for healthcare or in education industries also to name a few, and designers look forward to exploring ways to use this wonderful possibility.

Artificial intelligence

Artificial intelligence

In the forthcoming design trend, AI is going to take a pivotal role in UI design and it is going to benefits our working style. AI has the capability of collecting a huge amount of data and there is a possibility of more customized products with the help of AI. It can easily help the designers to understand the taste of customers and boring on boarding’s will be out of fashion.

Responsive color

Responsive color

Responsive colors are in use for quite sometimes and brands increasingly preferring to use it. Examples of responsive colors are there in Spotify and Dropbox and Face book uses it to highlight the company brand. Responsive colors can become responsive as per the context rather than displaying a single symbolical color.

Bold, Oversized typography

Bold, Oversized typography

Bold typography is already in use and it will grow bigger for producing brilliant designs. Though it may not look good, it can excite the visitors who visit a website with its eye-catching solution. It can bring a value proposition that can provide a solution to the visitors with the call to action buttons that help the visitors to take immediate action.

Asymmetrical, broken grids layouts

Asymmetrical, broken grids layouts

The newer design trends are not likely to favor the traditional and tidy use of grids. Split screens are now coming back with the asymmetrical layout and it consists of elements that are placed unusually. As a creative UI designer, you need to make sure to use this design element to improve conversions.

Skeuomorphic design

Skeuomorphism is a term that is most often used in a graphical user interface and it simulates the real-world object very closely. It can be an excellent option for making a brilliant design with the use of gradients and soft shadows that can make it seem real. When the design is done rightly, it can be a very nice looking design also apart from the excellent functionality that it provides.


UI designers need to work closely with the UX designers to bring out innovative and creative work in the designs for tomorrow. It is important to keep up-to-date with the latest design possibilities and technological breakthroughs. The emerging technologies like VR, AR, AI, full-screen smartphone concept, etc are going to be there in the coming years and the UI designers should be able to make the best use of it.

When you work with developers, you hear the terms wireframe, mockup and prototype often, but you may not exactly understand the terms. It is extremely important to distinguish the terms when you communicate with a development team. For an UX design beginner, or a fresh product owner or anyone interested in product design or architecture, this article may be helpful to understand these terms.

Some common traits are there in the wireframes, prototypes and mockups, all these are very good in representing the final product. However, there is some underlying difference among the wireframe, prototypes and mockup are knowing the fundamental difference may help you to become a better UX designer. The understanding of the differences will help you to define what you want and can save a lot of money for explaining to the developers.



What does wireframe mean?

In simple terms, a wireframe is a low fidelity depiction of a design. It tells about the type of content, about the main information of the content and a description of the basic visualization of the UI design approach. The wireframe is the backbone of a design and it should contain a representation of all important pieces of a final product.

A wireframe is a graphic representation of a website or an app and it acts as a blueprint before construction of a building. It helps to gather useful things together and weave it nicely to get a bigger picture. Since, wireframe is fast to complete and not expensive, it can be a huge advantage to use it. A well-made wireframe can communicate the design in a very clear way and can set a clear road map for the entire team.

When you should use a wireframe?

Documentation of a project is the most typical use of a wireframe. Wireframes are static and it interacts with the interface at an appropriate time. For this reason, there should be written words like short notes explaining the interaction whenever needed. Wireframes can also help to communicate within a team and it is also possible to prepare it quickly to explain to the developers.

Wireframes are seldom used for testing material, though it can help in research where methodological purity is not important. The wireframes that are used for a whole design story can be very effective. It can be indispensable at the initial stage of a project that is complex.



What does Mockup mean? 

A mockup is a static, visual way of design representation of a product. A mockup shows how a product will look like, unlike a wireframe that represents the structure of a product. It is middle to high-fidelity design representation that encourages people to review the visual side of any project.

Mockups can help you to take the final decision regarding the visual style, color scheme, typography of a product. You can experiment with the visual aspect of a product with the mockup, and decide what looks best. You may also ask your potential or existing users for feedback and can make necessary changes easily.

When you should use mockup

Mockups can be very helpful to get early buy-in from the customers. The visual nature of mockup is useful for having no resistance to low-fidelity deliverables. It is also much quicker and easier to create than a prototype.

A mockup can let the UI design maker get good feedback from the users. In the context of the whole story of design, it can be a great chapter of the documentation. With the use of a proper mockup tool, you can make the final decision of product design in a much quicker way than wireframe. 



What does a prototype mean?

A prototype is different from wireframe and it is middle to the high-fidelity depiction of a final product that simulates the UI interaction. Prototypes allow the users to experience the content and the interactions with an interface and to test the principal interactions like a final product. It is meant for simulating the ultimate interaction of the users with an interface.

It does not look the same as the final product, but has a very close resemblance with the final product. The interactions are modeled with a lot of care and have significant similarity to the ultimate experience. In prototypes, the interdependence between the back end mechanisms and the interfaces can be omitted to increase the speed of the development cycles and to reduce cost.

When you should use prototype?

Prototypes often find use in user testing where it can demonstrate its full potential. Such type of simulation of final interaction with users can be great to check the usability of the interface It can help in checking the usability of an interface even before the start of a development process. Though prototypes are not the best for documentation, it can be a very engaging form of UI design process documentation since the interfaces are straightforward and tangible.

Prototype is a very time-consuming and expensive process for communicating a design. Efforts for creating prototypes for reusing for development purposes can help to reduce costs. It can be very helpful for a relatively simple project and when combined with user testing in the right way, it can pay for itself.


Wireframe, Mockup and Prototype, each has got its advantages and you need to decide which one you choose for your product designing process You can also customize your design process with all three forms of representation, and you need to choose that can suit your objective best.

Appealing website design with excellent logo, typography, and color combination, may not appeal to the users effectively. In spite of making a crisp and innovative work, your website design may fail to make an emotional connection with the users. You may miss what your customers want from your User Experience design that you have made with so much care.

A business may need to dig deeper to understand the reason for the failure of the design to engage the customers with your website. The best design that can make value to the business and fulfill the business objectives may not only look stylish but can get into the minds of the valued customers effectively. Liking a design may not be a logical process; rather, it can be a psychological process that is based on emotional stimulation.

Emotions can be a very important factor to change the operation of the human brain. A negative emotional experience can make people tense and anxious as the thought process gets narrowed. A positive emotional experience, on the other hand, elicits a sense of security, safety, and pleasure. Here, you can find a few tips for an effective UX Design process, that throws light on human psychology and it can help the designers to make a brilliant and useful design.

When a design tells a story, customers start connecting with you more frequently

When a design tells a story, customers start connecting with you more frequently

One way of designing a UX process is by incorporating boring and bland statistics and the other way is by telling a story. A story always engages the customers better by appealing to the empathetic side of human beings. A product may sell more by making a beautiful product design with bright colors and excellent text rather than simply giving the statistics of an increase in revenue.

You can display a video showing the success story on your homepage that can make an optimal engagement of the users. You can display the product design in the videos and can give a brief idea of the functionality of the products in a story form to make it more engaging.

Addition of social features can motivate the users to have an active interest in the products

Addition of social features can motivate the users to have an active interest in the products

We are part of society and love to make social interactions with other people. Social engagement releases dopamine, the hormone which releases during a pleasurable moment like eating chocolate or laughing. Today, social networking can help a person to become visible and to become the center of attraction without having any physical contact.

These changes in human psychology lead to the importance of change in UX Design guidelines, as it can no longer continue to remain the same to have the best user experience. It requires a rethinking of the design since the objects that a person will share with many people in social media should be able to glorify the image. When you include social sharing buttons like Instagram, Facebook, Twitter, it can help to improve the presentation of the brand image and also increase the excitement of people.

Mirror neurons mimic emotions that we see

Mirror neurons mimic emotions that we see

There are special types of neurons in our body and these are mirror neurons that mimic different types of emotions that we see around us. When we see pictures of smiling faces, we also feel like smiling and it makes us happier. You need to make sure that the content that you post on your websites should reflect on what way you expect our customers to feel.

When you find the picture of a little sad boy or disabled persons begging for alms in a fundraising site, you can be easily motivated to donate in such sites. Here the act of smiling or act of begging can stimulate your emotions and you are empathetic to the cause. You need to choose those elements in your design that can mirror the emotions of how you like your customers to feel.

Recognize the role of time

Recognize the role of time

As we always face the issue of time management, there is a time constant in our brain also. The time constants in our brain are very objective in each person, and each action of the brain can be tracked down to even milliseconds by the neuro scientists. It is very important to understand the time of the reactions of the users for making an excellent User Experience design.

You must make a product that is synchronized with the requirements of the internal time of the users in an excellent way, the result will improve. When you understand and use the time constant of human perception, you can make the design of your products more responsively. The best way to make effective use of time is to put the necessary information right under the nose of the users.

The users normally have 100 seconds to complete the processing of information and to make a decision. When the end is in sight to the users, the users take decisions faster. You can help to improve the time management of the users by including a status bar that can help the users understand the status of where they are in a multi-step process in your site.

Visual cues can communicate value effectively

Visual cues can communicate value effectively

Both explicit and implicit visual or directional cues can draw the attention of the users in a very subtle way to the important areas of your site. It can increase the interaction of the users with the products on your website more effortlessly. Images, layouts, colors, etc are not for decoration purposes only; they can set up your website in a more effective way.

When you use this powerful tactic of visual cues, the well-crafted content will get more acceptability and there can be more conversions. For an UX Design beginner who is trying to set up the design for a website, it can be a useful guideline. While image or symbol can be excellent explicit visual clues, color is an implicit visual clue that can essentially draw the user’s attention. Make sure periodically that your online content is stunning visually and if necessary make suitable changes to incorporate visual clues.


An UX Design focused on enhancing the emotional engagement of the users can make an impact to improve customer perception about your brand. Focusing only on making a good design may not ultimately improve the conversions and you should design your products that stimulate the emotional aspects of the customers also. If you know the time frame of the users and use visual cues, social features, and weave a good story, the user journey will be pleasurable and more conversions will be there.

For the creative-minded young designers who have graduated recently, it is important to acquire great skills to find a good career path. When you use your right brain along with a practical approach, you can assimilate all that you have learned to make a practical use that can find you a stimulating, fun-filled job. Whether you are an UX designer or a UI design maker, there are chances to go to the top of the ladder with a few important skills.

These skills may not be related to your design skills only; there are other dimensions of your capabilities that can contribute to your success in finding a great job. It is highly important for you to capture these skills to hone your core competency in designing. Here you can find a few skills that can act as your competitive advantage whether you are engaged in the UX design process or any other designing job.


Creativity remains at the center of designing any process by incorporating the thoughts in a fascinating way to earn delight of customers. If you are able to come up with innovative ideas and know-how to tap the infinite creative intelligence, you can make yourself special. It is important to have a visual eye to look at things from a different perspective and coming to a brilliant solution.

Effective communication

While creativity is important, it is more important to express your creative capabilities through effective communication skills. For example, if you are able to explain your creative mobile UI/UX design ideas with good communication, you will be able to present your case successfully. Also, good communication ability can be a great way to understand the need of the customers to make an excellent creative design. It can help to have an interactive session where you can get feedback from the customers easily as well you can present your point of view effortlessly.

Problem-solving capability

There is no dearth of people who find problems with any newly introduced design for a process. If you trying to find problems with a new creative mobile UI design or a UX design, you should always try to come up with solutions. Employers always like those employees that always try to provide solutions and try to fix the problems as brilliance is not enough for a company to flourish.

Thus a solution-based approach that is focused on providing the best user experience by removing the pain points is the key to your success. You need to connect to the real problems of a business and you need to ask questions to find out the cause of the problems. It will give you an inkling of ideas that can help you to showcase your ability to solve the problems.

Grab the emerging opportunities

There can be various paths in building a career and you should grab those new, exciting opportunities that align with your interestAlways be open to new ideas and new opportunities that can help to manifest your inner potential and make your job interesting. Even if you have to do a job that is not directly related to the core designing process but may connect peripherally to your job, you should be open to doing it. It will help you to understand new ideas and concepts that can go a long way to make you a complete designer. 

Be enthusiastic to implement changes

In most organizations, people often resist change and do not like to go out of their comfort zone. You need to understand that changes in the business processes are made with a purpose and you should be enthusiastic to embrace the changes. It can help you to have a great work-life and you can position yourself in the good book of the management easily.

Be a risk-taker

You must have heard the saying that more the risk the more is the return and it applies in all walks of our lives. Being a design engineer, you should be ready to come out of your comfort zone and be ready to accept a challenging role. There can be failures, but it should not deter you as you will gate success while moving from failure to failure. 

Learn the art of presentation

Designers are storytellers and the design process should be able to weave your thoughts nicely. The brevity of speech and presentation in a most creative way can be the most effective way to put your case successfully before the audience. Your presentation should be easy to comprehend and digest if you need your idea to get accepted. 

Try to be selective

It is often tempting to grab a lucrative opportunity that you may come across after completing your design course. It is important to find whether you need to compromise your principles for doing the job or whether you will like the type of job. The more the job gets aligned with beliefs, principles, and values, the more intent you can become to perform exceptionally at your job. 


For a young designer, there can be various job opportunities, but for finding the right job and to excel, you need to acquire a few skills. Problem-solving, creativity, effective communication, risk-taking ability, presentation skills, enthusiasm, etc are some of the important skills that you should acquire. With the right skills, you can hone your core competence to have an edge that will help you to secure a good job. 

Design Thinking is an ideology as well as a process and it is concerned with a solution-based approach to solving complex problems. In Design Thinking, the designers can help to systematically teach, learn, extract and apply human-centered skills to solve complex problems innovatively and creatively. Many leading brands like Google, Apple, GE, Samsung, etc have adopted rapidly the Design Thinking Process and it is also being taught in the leading schools all over the world. It is a highly user-centric process to bring the best User Experience with an innovative approach.

The Design Thinking methodology has long been used by people since it was introduced way back in 1969 and the process is still going very strong. This methodology is meant to solve the problems of people and it is a means to the ultimate end. The process of design thinking can provide meaning to a UX design to help people live their lives to the fullest.

What does Design Thinking mean?

What does Design Thinking mean? 

It is a method that is used by the UX designer to make creative and practical problem-solving with a solution-based approach. Design thinking relies heavily on the processes and methods that are used by the designers and the name is derived from various fields like architecture, business, and engineering. The process can be applied in any field and is not limited to a design-specific job. It can be very useful to tackle complicated, big problems that may be unknown and can be the right framework for people who like to provide solutions.

For those designers who always keep the users as the mainstay for the process of product development, Design Thinking can be the perfect one. It offers a logical and practical innovation and it focuses on providing the solutions or works on what efforts need to be made for solving the problem. There are many variations of the Design Thinking process and here you can find the working of the classic Design Thinking process.

The main principles of a Design Thinking Process

It is important to know about the four key principles of the Design Thinking Process before exploring the process in detail .

Human role

Whatever the context may be, the design activities in this process are always social and the theme revolves around a human-centric approach.

The rule of ambiguity

Ambiguity can be inevitable and it is not possible to remove it completely or to make it oversimplified. It is important to experiment with the limits of knowledge and the ability to look at things differently.

Redesign rule

The basic needs of human beings do not change with the change in social interactions or technology. All we are doing is essentially redesigning the means of fulfillment of the needs to reach the desired outcomes.

Tangibility rule

Developing prototypes to make the ideas tangible can enable the designers to make effective communications.

Phases of Design Thinking

The process of Design Thinking can have five phases that are based on the four principles described earlier, and these are Empathy, Define, Ideate, Prototype, and Test.



The critical starting point of the Design Thinking process is Empathy that tries to know about user’s wants, objectives, needs and hates without looking at the market. It means to observe and to engage with the users to gain knowledge of the emotional and psychological level of the users. In this phase, the designers try to gather the actual information about the users and set aside all assumptions.

Knowledge of psychology can prove to be very helpful here and many companies seek the help of experts having good knowledge of human behavior. Small companies generally observe and try to underhand things by following the point of view of the users. You may hold interviews with the users and make an informal interview to know more about the users.

You should never assume that you know enough as assumptions can take you away from making a real solution. Also, interaction for one or two times with the users may not be enough for you to understand the desires and the struggles. You need to make repeated interactions to understand more about the users.



Define stage is the second stage of the Design Thinking Process and it aims at the real problem your UX design will try to solve. The process defined the problem after gathering all the information from the empathy phase and start analyzing the data to make a sense of them. After the Define phase is over, you can have a clear statement of the problem in front of you. Once you have been able to understand the problem and express it in word, it will be easier for you to deliver the right ideas and solutions.



Once the empathy and the define phase is over, you have a clear understanding of the users and will also have a clear statement of the problems. It is time for entering the third phase of the Ideation stage that is a judgment-free zone and creative things start here. Here, you take your time to use all the knowledge that you have gained and identify the problems as well as the potential to make the lives of the users better.

In the Ideation process, designers come up with several ideas made from different angles. There can be various techniques in the Ideation process that designers may use form role-play scenarios, or brainstorming or mind mapping. The designers can also use lateral-thinking that can challenge established beliefs and can explore the alternatives and new options. A few ideas can be ultimately considered at the end of the Ideation Phase that can help the designers to come out with the solution-based design.



Prototype is the fourth stage of the Design Thinking Process and it is about making experiments and forming winning ideas that can help you get tangible benefits. A prototype is a scaled-down version or a sample or model that is made before the release of the actual product for the testing of the concept of the product design made. It is the key stage for identifying the flaws and constraints if any of the products.

UX designers understand the trade-off required for making a nice User experience design to have the winning ideas in getting a definite solution at this stage. The more time and detailing is made about the prototypes, the more expensive the prototype becomes. You may add more visuals, make more interactions, and incorporate more details to the winning prototypes.


User testing comes as the final stage after prototyping but it is never the end of the process for Design Thinking. Testing the prototype does not mean telling the users to do certain tasks or to ask questions. It will be requiring planning as well as some expertise to get reliable feedback from the users.

Validation remains a very important part of the testing stage and you should have real users to validate the vital reasoning that makes the foundation of the design. It can be the right moment for you to check whether you have been able to formulate the right problem and whether the solution provided can be helpful to the users.

You need to handover the product to the user without explaining or elaborating on it. Look for the legitimate reactions of the users when people use or explore the product the first time. Without asking yes or no questions, open-ended questions may help to know the elaborate feelings of the users.

Testing stage can give you an idea about the troubles that you have with the prototype and help you to identify the areas that need improvement. When you put the insight that you can get from testing into your work, you can get more success in your UX design description. The more you can reiterate on making the design, the higher are the chances of getting a beautiful quality in your final product.

Benefits of Design Thinking Process

Benefits of Design Thinking Process

As a UX designer, you have a very critical role in shaping the enjoyable experience of the products that your business puts into the market. Design Thinking can add high business value and can ultimately ensure that the products that are designed are desirable for the customers as well as viable in terms of resources and budget. Some of the key benefits that are associated with the Design Thinking Process are discussed here in the following paragraphs:

It can significantly reduce the time to market the product

Design Thinking Process can reduce the time that is spent on the design and development of a product with its emphasis on finding viable solutions after identifying the problems.

Great ROI

There can be a large saving of money when the product designs are successful in the market. Design Thinking Process can provide a high performing product that can provide a significant return on investment.

It can improve the loyalty of customers

This process adopts a user-centric approach that boosts better user-engagement and improves customer retention.

It fosters innovation

Design Thinking Process challenges assumptions and establishes beliefs that encourage the stakeholders to think creatively. A culture of innovation is fostered that can extend beyond the design team.

Company-wide application

Design Thinking is not limited to the designers only and it can encourage group as well as cross-team thinking and collaboration, and it can be applied across the company.


Design thinking is all about iteration and improvement and with it you move fluidly through each step of the process for making a user-centric product. It helps you to innovate and focus on the need of the users and to ultimately design the products that are solution-based and can solve the real problems of the users

Notifications are made to bring the attention of the users for something and it is this way the apps can send messages to you. There are also alerts in each application that can be different from notifications and are also used very frequently for sending information in the applications. Before finding out how User Experience could be improved for notifications, we need to discuss in brief about alerts and notifications.

Types of alerts

Essentially three types of alerts are there available on the latest smartphones and these are badges, banners/visual alerts, and the audio alerts.

Notification Badge


It is a numeric count and it appears against the icon of an application. It lets you know the figure in numbers about how many weather reports haven’t been seen by you or how many people have tried to contact you at Facebook, etc. About 99.99% of all alerts come in the form of a badge and when the badge alerts are activated it is better to take to the source of these alerts. You should be able to clear the badges once the badges have served the purpose.

Notification Banners Visual alerts

Banners/Visual alerts

These alerts are more than a badge and it may include news items, etc. Keeping the alerts silent and making them informative can help to make quick decisions to read or junk the alerts.

Notification Audio alerts

Audio alerts 

Inclusion of audio alertsby application designers can be a very good way to improve the mobile UI/UX Design. Except for the SMS that justifies the inclusion of sound, all other audio reminders should be set silent.

About notifications

An email alert can be a simple example of notification and in case of a notification a flash message can appear on the screen of the smartphone. You can open the notification or you can even dismiss it by simply sliding across. The notifications are mainly intended to announce the arrival of emails and you may get a precise description of the matter of the emails without opening the same.

Different types of notifications:

User-generated notifications

It is a very common and very engaging notification and the most common example of such type of notification is mobile messaging. These notifications are targeted to specific users and the other examples of such types of notification are comments, likes, and posts that you make in social media.

Context-generated notifications

It is also a very rapidly growing notification and here a notification is generated by an application that is based on the permission of the users. The best example of such type of notification is location-based notification, and the updates for meetings and sport.

System-generated notification

These types of notifications are generated by apps that are based on the applications. One of the best examples of such notifications is the security alert that requests you to reset the password.

Push notifications

Any notification can be considered as push notification as the notifications are pushed almost always by the system. There are two types of push notifications and in one type you have to take action immediately and the other one is passive type. An email notification requesting to change your password or a notification offering a sales discount with a discount code can be examples of active notification. On the other hand, a passive notification provides only information to the users and no immediate action is required like the weather update notification.


These types of notifications are unique in their ability to deliver to each application and the apps can be sensitized to release such notifications. The objective of making such notification is to ensure that immediate actions are taken by the users and for this, the timing of such notifications is very important. You can also track the smart notifications and also can analyze the results to enable the system to improvise the quality of such notifications.

Way to make the notifications better

Way to make the notifications better

For making a good UX Design experience in mobile and tablets, notifications can be made better by the following actions:

Use of non-interfering notifications

Notifications are meant for timely alert, but it can distract the users and cause inconvenience to the users. Therefore, to make a good notification, care should be taken to make it non-interfering. It can make a timely warning to let the users know that some important thing is coming.

Notifications should be small in size

A precise and exact notification can be very effective to convey the message fruitfully to the users. A calendar notification is an example of a simple as well as unobtrusive notification. These small size notifications usually appear at the top of the screen of mobiles.

Contextual notifications

A push-notification based on location is a contextual type of notification that can alert you when you are near a retail store. It works on your shopping pattern and the wish lists that you create while doing online shopping.

Notifications should serve to warn

A notification can be made very well when it acts as providing a confirmatory message. When you delete important messages or delete applications it can send a timely warning to the users about the incidence of deleting something permanently form the mobile.

When the notifications should not be used?

Implementing good UX design elements also call for not using notification in every instance as it may cause annoyance to the users if it is used frequently. It can be better if the notifications are not used in the following cases:

  • When a user has never used the app.
  • When there is no value of bringing the user if the user has not seen you for a while.
  • In operations where the involvement of the user is not required like the syncing information.
  • In case of error state where the application may be able to recover without needing the interaction of the user.

Way to make the notifications design

Way to make notification design

It is possible with a good UX Design research to make meaningful notifications that do not compromise with the UX. You can find a few tips here for designing effective notifications.

Designs made on the basis of the importance of the message

Different designs for different types of notifications should be made for getting the best effect. You can choose a lighter design for making a passive notification whereas for making a design that requires immediate action, you should choose colors like red, etc.

Provide adequate information

For a notification to become successful, it should be able to provide detailed information about an event to encourage the users to take action. Make sure that you design notifications with adequate information to help the users understand the purpose of such notifications and to take the action required to be taken.

Users should gain control

A UX design gets accentuated if the users have a feeling of control of the notifications and have the choice of switching off the notifications easily. You can go beyond it and give the users the choice to select the type of notifications that they will like to receive.

Smart handling of multiple notifications

In case there are many notifications that are of the same type, you can create one particular notification that can summarize everything. The summary notification can further be expanded to show the snippet of each message.

Use A/B testing

To verify whether the design of the notification is right or wrong, you should put the design under rigorous testing. You can test the different types of designs and try to find out what design is best in persuading the users to take desired actions.


A well-designed notification in mobile and tablet can be very effective to promote a useful engagement of the users. At the same time, a bad notification can result in the user’s annoyance and can fail to promote user satisfaction. Therefore, it is very important to design well thought and well-researched notifications that can improve the UX aspect very well.

The terms UX and UI are around for quite a long time, but people often confuse regarding UX and UI. These two terms are extensively used for web and app designing, and UX and UI complement each other. Often these two are placed as a single term as UX/UI design and it appears that both things are the same. However, in reality, these two are distinctly different, and in fact, the ui design should be considered as a part of UX design.

Here in this article, you will find an easy explanation for UX design and UI design. Once you complete reading the article, you will have a fair understanding of the differences between the two.

UI Design

What does UX design mean?

User Experience‘ design can be thought of as the interaction of a person with the applications, products, or operating systems. To have ux design explained, it will mean defining in which way a product operates and how can it meet the need of the users. A User Experience design should be clear, user-friendly and comfortable and it is so elaborate and deliberate that you even don’ t notice it while using a website.

Whether a User Experience is good or bad can be gauged by the overall experience of a user with the products or the services of a company. How easy it is or how difficult it is to have interaction with each aspect or element of a service or product can be a good indicator of user experience. For example, whether the position or the colors of buttons encourage clicking or making people hesitate. Whether the content of the page is increasing the conversions, etc are often the questions asked by a UX Design engineer.

UX designer tries to understand the pain-points of the customers, carries the analysis of the competitors and understands the potential market gap. UX also considers the business goals and the objectives besides focusing on the understanding of the users and the need for fulfillment of the gap of market needs. This approach is adopted for building products that can align with the vision and mission of a company. The perception and interaction of the users can be improved by the best UX designs that can fall in line with the desire of the company.

UX Design

What does UI design mean?

User Interface‘ design is mainly focused on the look and layout and is concerned about how each product will look. It includes the buttons, text, placeholders, checkboxes, images, and other visual interfaces, that people interact with. While the UX design deals with the working of the interface, and interaction of people with it, UI design helps in creating a proper look and feel. UI design focuses on the aesthetic aspects of a product like button styles, color palettes, graphics, animation, diagrams, typography, etc.

The User interface design also makes use of many other elements to make the applications, websites, themes, plugins, etc, look clean and neat while providing intuitive functions to users. A UX designer conducts market research and analyzes the findings to get educated about the need and desires of the customers for designing the product functionalities. On the other hand, a UI designer keeps updated on evolving graphic patterns and designs trends that change with the change of customer’s behavior and taste.

We have entered a multi-screen era and now the use of mobile devices is prevalent among the users who love to access the websites while on the go. It is, for this reason, the responsive designs meant for seamless mobile ui design has become an integral part of the UI design. Responsive designs make it possible for the viewers to access and view the websites on any type of device, whether it is a desktop, or laptop or a mobile device. The UI designers can optimize the interfaces so that it can provide pleasant navigation across different devices and the products can be looked appealing across any device. There is no need to create a different website for the different devices as responsive designs can bring the solution. Only one version of a website can be created by the UI designers that can scale elements and contents to match any type of screen size.

What is the key difference between User Experience and User Interface design?

The User Experience and User Interface are both extremely important to make a product or to break a product. They can work closely to decide how a product should look appealing and how it should function to give customer satisfaction. However, there are a few underlying difference between the working of the two disciplines and these are discussed as follows:

UX looks for providing solutions whereas UI decides the look

UX looks for providing solutions whereas UI decides the look:

User Experience design is primarily concerned with the expectation of the users for the products or services. UX is focused on locating and solving the problems with which the customers are facing problems. With a clever UX design, it is possible to earn the trust and confidence of the customers in certain uncertain and risky ventures like investing, easily. While looking to solve customer problems, UX design also takes into account the business goals and objectives.

On the other hand, User Interface design is primarily responsible for materializing the UX designer’s efforts behind the scene. It creates the interface of the products based on the functional requirements and further, it applies the standards, theories, and aesthetics to produce an excellent appearance on the screen.

UX focuses on the journey of the users; UI produces the snapshots of products:

Audience remains the backbone of a UX design and UX researches are mostly on experimentation and testing of the work to learn and to improve the user experience. Functional interactions, behavior and the emotional reactions, of the users throughout their journey, become the core of UX strategy. Why customers are shying away from a feature or why the customers are not clicking the CTA buttons, etc are some questions that UX designers dig into to decide for UX strategy.

UI designers, on the other hand, focus on the layout to make the customers delighted and to entice the customers to make buying decisions quickly. A User Interface designer combines the graphic, motion, interaction, and design for branding to produce the best layout. It is the job of UI designers to turn the layout and the conceptual content in an intuitive, attractive and responsive interface for the users. Whether to add a three-dimensional illustration to add depth and to sharpen the contrast or whether to use more aesthetics in the design are some considerations taken by the UI designers to make a brilliant interface design.

UX designer and UI designer have different types of roles:

Nature of User Interface and the User interface is different and the designers working in each profession has to different types of work.

The work of UX designer:

The structure of a product, functionality of the product and the flow of the product are created by UX designers. The UX designers need to work with business analysts, marketers, and the product team, very closely to understand the user needs. After identifying the target audience and understanding the goal, the UX designer needs to analyze the market data, and compare the benchmarks.

UX Designers need to conduct user testing and also analyze the competitors to create suitable solutions that can enhance the UX at all touch points. Once the research and analysis are complete,the UX designers start sketching the wireframes to give an illustration of different elements, user interactions, and content. Prototypes are created from the wireframes by further adding the functional information architecture, and these prototypes are handed over to the UI designers.

The work of UI designer:

UI designer before starting the work will discuss the job with the UI designer to decide the structure of the project and how it will look. UI designers create high-fidelity layouts by following the style guide, visual identity, and UI kits. The layouts are prepared with responsive designs and it defines the animations as well as transitions.

The designers create a comprehensive reference and style guide to help the developers understand the project clearly. UI designers need to work with the developers closely to test the design of the product and to give feedback until the final version of the design is completed.

User experience designer remains complete in charge of the project and responsible for the overall outcome. The UX designers closely supervise the work of UI designers and coordinate with the UI designers as well as developers to ensure that the final product matches the need of the audience.

can UX and UI designers live in harmony?

How can UX and UI designers live in harmony?

The job of a UX designer and a UI designer is completely different and comparing the jobs, it may appear that each work independently of the other. However, in reality, both UX designers and UI designers are extremely important to design that can serve to produce the best possible design for user experience. UX designers decide about where the audience wants to reach and UI helps to achieve that goal or UX designer makes the process engineering and UI designer make detailed engineering.

If UI is extremely beautiful, without the help of UX users will find the design useless and the underlying requirements of the users will remain unfulfilled. On the other hand, even if the UX design concept is excellent, without a proper UI design, the brilliant ux design description may be blunt and ineffective. For making the best design of a website for developing a winning product, both the UX and the UI design are essential.


The UX and UI design focus on achieving the ultimate objective of bringing user satisfaction and pleasure, that is very essential for business success. Both the UX and UI designers complement each other to bring the desired outcome of the business. While a UX engineer is primarily responsible to design a brilliant concept of the product, the UI designer focuses on the aesthetics part to make the product look beautiful. When both work in tandem, a company can easily become successful in tapping a large customer base in its favor.

The term UX means user experience and it is highly important as it aims at fulfilling the need of the users. The positive experience that a UX design provides can keep the users loyal to a brand or a product. It is, for this reason, the demand for a good UX designer is very high and it is set for becoming more popular in the coming days.

Is the UX designer job attractive?

A UX designer can define the journey of the customers to a website that can be very conducive to the success of a business. The importance of a UX designer can be realized if you see the ranking in several established channels.

A UX designer job is interesting, challenging and lucrative and it is fast becoming a very highly sought out job. A good UX design engineer deals with a lot of people and software and makes compelling websites and app that displays brilliant creativity and brings high job satisfaction.


What qualifications do you need to become a UX designer?

UX design discipline is still in its infancy and people generally are not very clear about the qualifications that are required to become a UX designer. Most employers do not want to see a certificate for UX design jobs and proving the skills is considered more important. However, it is better to be comfortable with sketch and Adobe for interacting with the users and also for analyzing the user interactions with your wireframes, prototypes, and mockups.

If you have a basic understanding of graphic design, computer science, information architecture, visual design, web programming, UI design, etc it can be invaluable for becoming an excellent UX engineer. It is certainly a challenging job to become a UX engineer, however, if you have a love for your work, you can easily excel in this discipline.

There are many successful UX engineers with no formal degree and training but excelled as brilliant UX designers with serious dedication and interest. You too can become very successful in ux design by reading books or blogs or by learning while you are on the job. You can also find various free as well as paid online courses that can be very helpful for becoming an excellent UX engineer.

For example, Springboard is an excellent free online course and Plural sight is a very good paid online course. You can opt for a structured course with allotted time to complete the course and will also have a tutor or mentor for contacting regularly. General Assembly may be one of the best-structured courses and with Akendi you can get short courses weekly basis that is classroom-based. You can also opt for Career Foundry where you will get an excellent choice of both Skype to talk with a mentor as well as doing study at home.


Important skills required to become a successful UX designer:

UX design calls for great command over soft skills with the creativity of mind to produce the best creations. You need to be extremely comfortable with wireframing and sketching and other important aspects discussed in previous paragraphs. However, more importantly, you should have enthusiasm, empathy, good communication and time management skills, and should be able to negotiate.

A UX designer needs to be aware of the working of a business, and also to acquire the ability to ask the right questions to customers. The ability to know what customers want to achieve is important, but the most important skill remains problem-solving to bring out the best User interface design.

Important traits of an excellent UX designer:

Some qualities are always present in a successful UX designer and these make them special. A UX designer should be:


A good UX designer should be able to understand the frustration and the pain of the users to make a great design. Once a designer can see things through the eyes of the customers, it becomes easier to understand the reason for the failure of a design.


Making a successful UX design is not a career path or is not a hobby, but it is a passion. The designer should be overwhelmed by the immense possibilities of the design, pattern and user interaction to make a grand design.

Good collaborator:

A UX designer can’t work in isolation and there is no room for compartmentalized thinking as he has to move with a team. There can be people from various other disciplines and roles like UI designers, stakeholders, programmers, C-level executives, and users, etc. A continuous interaction needs to be made to crystallize an effective design for which the designer needs to be humble and receptive to suggestions.

Intrinsically motivated:

One of the most important traits of becoming a successful UX designer is that the designer should be a self-starter and should be genuinely interested in making a great design.


In this digital world it is very important to understand the changes in technology and a UX designer can be successful only when he loves to work with technology.

How can the qualifications for UX design help?

Once you acquire the qualifications for UX design, you can get many benefits out of it that you can find in the following paragraphs:

Will have a good understanding of the UX designing process:

You can gain a strong foundation of User experience knowledge that obviates the need for search of other information. You can feel good if your content is selected by people having wide experience in this discipline and can develop yourself from there.

You can develop good networking:

It will also be possible for you to build contacts that can start with your tutor, mentor, as well as other students of the same field. You can find online platforms like Career Foundry that adds old students regularly and that can be helpful; to find new jobs and exchanging ideas with one another.

You can develop your portfolio:

With a good qualification of UX design, you can make a good portfolio that can be helpful in any interview of a job. You can put efforts I perfecting the portfolio and gather expert advice for further improvements needed.

You can get a lot of job opportunities:

A UX design qualification may help you get an interview even if you do not have any prior job experience in this field. If you have completed a relevant course of UX design you can be absorbed as a fresher in UX design job. With a few years of experience, you can find more people interested in you who may not be concerned with your qualifications.

A UX design description cannot be described by qualification alone as you have to learn all through your career to know about it, even after you complete your course. It is because the UX design field is always evolving and as a designer, you need to keep yourself updated with the latest technologies and trends. You need to be constantly active to learn and embrace new ideas to become more confident and excel in your job, though you can learn a lot from your mentors and tutors.

Is it possible for UX designers to work remotely?

Since the UX designer’s career revolves around programming and software, there is also a great possibility to work from home as a full-time employee. It can be possible to complete most of the works of a company staying outside of the system of a company. However, there can be many tasks that will be required to have an onsite work like the interaction with the users to understand how they are feeling about the design.

In such cases, remote working may not be possible though there can be a large portion of the job having scope to work remotely. Online surveys, analytic review, the analysis of the products of the competitors, or the testing of the usability of the design can be done from a remote location. Thus, the UX designer jobs can be greatly flexible and it can bring a lot of excitement to explore new things and implement new ideas.

How to decide whether UX design career is correct to choose?

Though a lot of things can be said in favor of choosing UX designing as a career, it is always better to research before deciding whether it is the best option for you. Some of the ways mentioned below can be effective to help you make a correct decision about the choice of the discipline.

Always do a lot of reading:

You can find a lot of valuable content on various websites and blogs like Career Foundry where you can find a lot of information.

Social media:

You can find very good information on social media like Medium and Twitter and also can locate the latest articles on UX here. Also, you can find excellent newsletters published weekly by Sarah Doody and Nick Babich that can change your thinking in the UX designer way.


A career path in UX designing can be very exciting as well as a rewarding proposition. If you have a formal qualification in User Experience design, it can help you understand the basics and make a solid foundation. When you start your job as a fresh UX engineer, you can further hone your skills by staying focused and meeting with people of the same disciplines.

You will gain access to the evolving technologies and gain useful practical experience that will help you make an excellent portfolio. Also, when you work with experienced professionals, you will get the necessary guidelines whenever you need them. It can help you to manifest the perfection already in you and you can tap the immense possibilities in this career to become an excellent UX designer.